When I switched from iPhone to Android, there were few applications I missed. While some other switchers have lamented a number of high-profile games, for me there were only a few gaps - namely Cinchcast and my6sense. With Cinchcast reaching Android in June, my6sense was the lone holdout. And if you thought I would join a company whose products weren't available for me, you'd be nuts, so my6sense playing well with my HTC Evo was a clear inevitability. What wasn't inevitable about the app's reaching Android was the speed of its development, and its quality. As evidenced by the solid press coverage and user feedback at the conclusion of day one on Android, my6sense is filling an important role in the expanding Android market, cutting through information overload, while at the same time, unifying the different streams of Facebook, Twitter, RSS and Google Buzz.

If you were watching my Twitter stream today, or my shares from Google Reader, which hit both Buzz and FriendFeed, you could see that my6sense's entry on Android struck a chord with a good number of people who have been waiting for the application to graduate from the iTunes application store and hit more screens. Even as it was rolling out to Android, the calls are clear that users are begging for my6sense's personalization and prioritization functionality to debut in new places - on the Web, on iPad, and to support new sources, for example LinkedIn, Foursquare and YouTube. Being in the marketing role doesn't mean I hold too much sway over the company roadmap and I can't do a lick of code, but be sure we're listening. If it were up to me, the power of my6sense would be everywhere, sorting and prioritizing every stream and every Web page just for me - like an intelligent assistant who finds the best and disposes of the rest.

Like any new piece of software, there are bugs. I encountered quite a few during my own testing and saw many good rounds of updates in the weeks preceding the announcement. More were reported and being worked today. The service even went down on Tuesday morning following the initial launch as demand became overwhelming and new users flocked to the system. It's not ideal, but a situation many of us have seen, from small startups like Flipboard to larger pieces of our ecosystem, including Twitter.

Even if I am on the odd side of the bell curve in terms of how I consume content, I use my6sense to surface the most interesting items from any source and put them squarely in my view. I also use my6sense as a powerful sharing tool to add items of interest to streams like Twitter and Facebook. But it's always good to hear others see the value.

TheNextWeb wrote:

"There are so many great things that make up my6sense that I honestly could spend a thousand words talking about them," adding, "...it takes a day or so for the application to start to learn about you. After the second day, you’ll be surprised by what it pulls up. After the fourth, it will amaze you."

AndroidGuys said:

"My new favorite Twitter app is my6sense. It's also my new favorite Facebook app. And my new favorite Google Reader app, and my new favorite Google Buzz app."

ReadWriteweb followed on:

"It's not hard to imagine places where the my6sense API could help. Wouldn't it be nice if you could come to a site like ReadWriteWeb or the New York Times, for example, and just see the stories that would be of interest to you?"

In addition to those great quotes, my6sense was covered by a good array of tech enthusiasts, including TechCrunch, Android And Me, VentureBeat, BetaNews, Mobiputing, Robot Briefs, Technologizer, and GigaOM. Of course, with great visibility comes great responsibility. Like with Flipboard, you can't claim victory on one day's good buzz. The success will be measured through customer satisfaction, use and expansion through partnerships that recognize real value.

Despite more than a decade's time in marketing roles for technology companies, I am not one who is keen on superlatives. I prefer to let the products speak for themselves. If you are an Android user who hasn't yet tried my6sense, it would be great to get your feedback. And if you use an iPhone or an iPod Touch, or even an iPad, my6sense is a solid contender to harness your streams and make them less of a mess and more personal. I'm spoiled because I know what my6sense can do, and I want it everywhere. I am excited to get the chance now to share it with the fast-growing Android community who needs more and more high quality apps. Add one more to the pile.

You can find the new app at http://bit.ly/m6sandroid for Android and for the iOS platform on the iTunes store. When you find issues, let us know. If you have recommendations, let us know. This is only the beginning.

Disclosure: I am the vice president of marketing at my6sense, which is also a Paladin client.

The world of search is changing before our eyes - from one where there is one right answer for all people at a specific instant to another where an answer to one's query can differ based on who they are, their social graph, their location, or even the time of day. No matter how fantastic the algorithms, combined with measured human editing, the assumption that there are "correct" responses to single word queries or short phrases for all is practically gone. That's why users are increasingly using multiple search terms in their queries, and modifying the searches until they find a satisfactory result. Pile on the conundrum of how to approach the world of real-time, social feedback, and geolocation, and a simple If A then B problem starts to look a lot more like calculus.

At the IFA home electronics event in Berlin, Google CEO Eric Schmidt was widely quoted following his remarks where he said the future of search is well beyond the Web, but through all your information, and done automatically, as you "walk down the street", the example saying that the smartphone would be "doing searches constantly."

While some may think this is Google over-reaching its boundaries and extending its view into every step of our waking lives, it's not evil that is seen here, but instead evolution, the same evolution that is the future of products like my6sense.

Stated directly:

• The traditional search market is powered by one time explicit search.
• The future search market is powered by persistent implicit search.

What do I mean? An explicit search is one where you are clearly searching for something specific and you are taking that action. It is often one done for a specific occasion or time. Today, I may search for "movie times Inception Sunnyvale" to find when the film is playing in my area. I may never search for that again.

A persistent explicit search is one where the query is known and unchanging, but continues over time. For example, take Google Alerts. You may have a persistent explicit search on your name or your company, and every time Google News has a positive hit, you get an update.

An implicit search is more vague, keying off related activity or your own interests and alerting you to things you might want to know. Blinkx, the video search engine, was talking about leveraging implicit search back in 2006 with a tool it calls Pico, which found relevant results to display alongside your usual activity. Tools like this, including Google Reader Magic, some aspects of TiVo recommendations and Amazon, are implicit, showing related items you didn't search for outright.

Enter the world of persistent implicit search - and think about how this could be applied. What about dating? What if over time, a digital algorithm figured out who your soulmate was, and was constantly searching to find if they were around the corner from you? What if you were looking for a new car or a new dress or a new home, and your smartphone alerted you that the right place at the right price had just become available?

As humans, we are in a state of persistent implicit search. We are always looking for things that may make us more comfortable, more happy, more rested, more rich or more successful. The trick becomes training the machines to think like humans, and to mimic that human ranking function that separates the good noise from the bad noise and brings you the right information at the right time, even if you didn't look for it yourself.

Any time you have a big company (like Google) talking about getting to know you even better, based on information discoverable, either public or private, it is not surprising to hear cries of concern over privacy. Schmidt was careful in his comments to say this new search would be "with your permission - this is personal search, for you and only for you". You opt in and you get the new world of personal, persistent, implicit search, which can find you the right answers anywhere you are from any device.

The world is no longer one where there is one right answer for everything. Google knows that, and so do the rest of the search engines, big and small. But Schmidt is talking about it clearly and correctly. It's very close to the language I've seen Barak Hachamov of my6sense use when he and I discuss the future of the apps and the API. This direction is more than just cool apps. It's about the future of discovery and artificial intelligence. Watch and see which companies get the transition right, and which are solving for yesterday's needs and problems.

Disclosure: I am the vice president of marketing at my6sense, which is also a Paladin client.